Portfolio Category: COMMUNICATIONS

The challenge: Business Showcase South West (BSSW) is the biggest event of its kind in the region, but journalists were resisting approaches for three reasons. Director Jamie Breese had successfully secured a media partner, which put off other publications. BSSW was seen as a commercial event and journalists were focusing on the General Election. Approach:…

RAC Ship-Shape Challenge Sales and Marketing Away Day (2014) The challenge: To create a fun activity linking the RAC’s corporate and business objectives with a Victorian ship, the venue for the company’s away day. There were logistical challenges involving 120 people and capacity constraints on board ship – with a lead time of less than…

Museums at Night/Connect10 with artists Bompas & Parr (2012) View video The challenge: Having won the right to work with nationally-acclaimed artists Bompas & Parr, we discovered Museums at Night clashed with the Olympic Torch landing on British soil. Television and other media contacts told me they would be in Cornwall, especially concerning as we…

Bristol Wild Mayor A multi-organisational electoral campaign (2012) The challenge: Not one mayoral candidate in the Bristol elections mentioned nature, conservation or the environment within their campaigns – a major concern to Avon Wildlife Trust, RSPB, National Trust, Woodland Trust and CPRE. Approach: I led on communications and media, first dubbing it the ‘Wild Mayor’…